Business Solutions, Services & Supplies
Staring into a crowded inbox, potential customers will toss uninspiring emails without a second thought. So how do you cut through the noise and get people to engage with your marketing emails? Nearly all consumers check their email daily, and a vast majority say they prefer to receive commercial … [Read more...]
Email Is Still Your Customers' Preferred Communication Tool: Make sure your email gets to the inbox. Excerpt: Gary Thuerk, often hailed as the "Father of Spam," sent the first email blast in 1978. Four decades later, despite billions of people using several social media platforms, email still holds … [Read more...]
Build a strong brand by following this outline. Excerpt: Having an integrated marketing communications strategy is the process of resisting a smaller yet immediate connection in order to receive a stronger or more enduring relationship later. Marketing is like a game of chess, which isn’t won in a … [Read more...]
Consumers Want Brand Emails: Over 60 percent of consumers want to receive email offers from brands they like! Make sure you are reaching those customers with an effective email campaign. Excerpt: Are consumers completely over email marketing? Only certain types of it. New research from Adobe found … [Read more...]
Do you know about the Internet of Everything? This overview of the IoE revolution is a must read for every business today: Excerpt: It all started on our PC’s. Now, single function items are becoming interfaces connected to the Internet and offering us capabilities above and beyond their original … [Read more...]