Business Solutions, Services & Supplies
These days, if a customer is looking for a specific product or service, he or she usually turns to the Internet. To attract new customers -- and to remind loyal customers that you’re still around -- businesses create profiles on online directories, which will point customers their way. By listing … [Read more...]
Given how quickly digital marketing trends change, it's no surprise that a lot of the old tricks -- social media outreach, search engine marketing, website pop-ups -- are commonplace. New trends, like data-driven marketing and advanced marketing automation, are the next frontier. Consider … [Read more...]
Whether you’re dreaming of opening a restaurant one day or looking for marketing tips to promote the restaurant you already own, one way to learn about restaurant marketing? Take a look at those who’ve come before! And this case study in restaurant marketing is an excellent place to start. Meet … [Read more...]
These days, when digital marketing is all the rave, many companies overlook tried and true print marketing and management techniques. But Safeguard has found that many of these considered “old-fashioned” print tools are still highly effective and inexpensive. One example? Promotional stickers. For … [Read more...]
Postcards are an inexpensive, effective form of direct-mail marketing. Customers who receive letters, packages, or even brochures often won’t open them and, instead, throw them straight in the trash. But a postcard will be seen no matter what, and if it catches your customer’s eye, it may also be … [Read more...]