Personalized pens featuring your logo are useful for inexpensive, long-term marketing. That’s because promotional pens are both inexpensive and highly useful to just about anyone. In fact, logoed pens are used an average of three to four times per day during their lifetime! Give away promotional … [Read more...]
Ad-Supported Digital Media Isn’t Dying
If you're wondering whether ad-supported media is working for your business, you're not alone. There are conflicting opinions on the efficacy of ad-supported media. But there are reasons to think it still works, not least because it's generating revenue for some highly successful companies. With the … [Read more...]
10 Key SEO Techniques You Should Know
When someone searches Google for information related to your brand, you want your website to pop up at the top of the list. How do you make that happen? Google’s ranking algorithm is tough to crack. Luckily, understanding and implementing basic search engine optimization (or SEO) techniques is all … [Read more...]
How to Help Avoid Check Fraud
Did you know that 1.2 million fraudulent checks are written in the U.S. every day? Most victims of check fraud are businesses just like yours. In fact, according to the Association for Financial Professionals 2016 Payments Fraud and Control Survey, an astonishing 73% of businesses experienced actual … [Read more...]
5 Ways to Make the Most of Client Onboarding
When you sign a new client, it’s tempting to immediately start celebrating. But it’s essential that you remain focused during client onboarding. The first 90 days of a customer’s experience sets the tone for the rest of your relationship, and whether the customer’s experience is positive will … [Read more...]
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