Your customers’ tastes determine your success: Tips for developing good taste.
Excerpt:
I studied her mysterious smile; the veil covering her hair; and that iconic gaze, which followed me around the room.
As others came and went, snapping their quick trophy photos, I stayed with her for nearly an hour. Try as I might, I couldn’t bring myself to love her.
“But this is Mona Lisa,” I thought to myself, “Leonardo da Vinci’s great masterpiece.”
It was my first time in Paris, and I was visiting the famed portrait in the Louvre Museum. I knew I should like it, I just didn’t. As I struggled to unlock the mystery, I found myself… underwhelmed.
It made me think: how can a work of art be profoundly moving for one person and fall flat for another?
It comes down to taste. Our taste determines a range of judgments we make every single day.
As Nietzsche put it, “All of life is a dispute over taste.”
Taste is an internal gauge of sensory experiences. Simply put, it’s our gut reaction. Our taste feels so instinctual that it’s tempting to think it’s innate — that good or bad, you’re born with a certain level of taste.
But where does taste really come from? And how, if at all, can we develop good taste?
These questions are essential for anyone who creates products, because our personal tastes shape our designs, but our customers’ tastes determine our success…..
Read More | How good taste attracts loyal customers | The Startup | https://bit.ly/2WlwS8S