Keep Your Employees And You’ll Keep Your Customers
Just as you focus on customer retention, you should focus on employee retention. There is a direct correlation between companies that hold onto their best employees and those that hold onto their best customers. Just look at the lists of the best customer service companies and compare them to Glassdoor.com’s list of best companies to work for, and you’ll see quite a bit of crossover. There’s a reason for that. What’s happening on the inside of the organization is felt on the outside by its customers.
It makes logical sense to focus on an employee retention strategy. Employees who love their companies will work harder, stay longer, and be more engaged with their customers.
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