Business Solutions, Services & Supplies
You’re likely familiar with the old adage, ‘it takes money to make money.’ Yet, in a time when budgets for many businesses are shrinking, companies almost always reduce spending on marketing first. In reality, cutting your marketing budget is the last thing you want to do. Instead of helping your … [Read more...]
Increasing sales is the key to any successful business, and it’s the primary goal of countless businesses, large and small alike. While we wish it could be as easy as building a website and waiting for sales, it’s a little more difficult than that. Thankfully, we have four tips, or best practices, … [Read more...]
Many businesses say they target anyone who might be interested in their products or services, but this ‘target’ is much too broad. Targeting a specific market does not mean that you are excluding people who do not fit your criteria. Rather, target marketing allows you to focus on a specific market … [Read more...]
Whether your business is turning 1, 5, or 25, celebrating an anniversary is a powerful marketing tool. Promoting milestones can help your business boost employee morale as well as raise awareness about the company’s brand and services. Milestones are an excellent opportunity to strengthen … [Read more...]
Businesses often have to do a lot of marketing to attract attention. That’s a lot of time, money, and energy put into figuring out the most effective strategy. Unfortunately, sometimes all that hard work doesn’t achieve the desired results. Therefore, many businesses depend on marketing consultants. … [Read more...]