If you're wondering whether ad-supported media is working for your business, you're not alone. There are conflicting opinions on the efficacy of ad-supported media. But there are reasons to think it still works, not least because it's generating revenue for some highly successful companies. With the … [Read more...]
5 Ways to Make the Most of Client Onboarding
When you sign a new client, it’s tempting to immediately start celebrating. But it’s essential that you remain focused during client onboarding. The first 90 days of a customer’s experience sets the tone for the rest of your relationship, and whether the customer’s experience is positive will … [Read more...]
The Biggest Media and Advertising Questions for 2017
The Biggest Media and Advertising Questions for 2017: We're only a month into 2017, and already we're seeing big changes in the marketing industry. Here are some of the big questions marketing industries (like Safeguard!) are considering. Excerpt: 1) Can Snapchat please Wall Street? As Snap Inc. … [Read more...]
7 tips for a successful business pitch from an entrepreneur
7 tips for a successful business pitch from an entrepreneur: Pitching your business idea to potential investors can be intimidating. That's why it's important to be prepared long before you step into that first meeting. These seven tips will help you get a start on crafting that perfect pitch. Once … [Read more...]
11 Tips to Stick With Your New Year’s Business Resolutions
Have you made any business-related New Year's resolutions? Sticking to them might be hard. Here are a few ways to hold on to those resolutions through all of 2017. And Happy New Year from all of us at Safeguard! Excerpt: If you’re an entrepreneur, you’ve likely made a New Year’s resolution to grow … [Read more...]
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