Ready to put your company name in lights, literally? Custom pens with your logo are a proven way to promote your business. Nearly 90% of consumers own promotional pens, and they generate over 3,000 impressions throughout their lifetime. You’ll really brighten your customer’s days with a pen that is … [Read more...]
6 Ways to Entice Customers to Spend Their Tax Refunds at Your Business
When consumers get their tax refunds, many will want to save them for a rainy day. But a significant percentage will give in to the urge to splurge on that expensive indulgence, long-needed repair, home improvement project or big-ticket item. Here are six ways to keep your business top of mind and … [Read more...]
Watch Your Marketing Soar with Full-Color Flyers
Reach new customers with full-color flyers! Whether you are trying to impress potential clients or attract attention to your next event, flyers help you get noticed. Effective and striking, full-color flyers catch the eye much more easily than black and white flyers. Use flyers to spread the word … [Read more...]
The Importance of a Style Guide for your Brand
Consistent, recognizable brands have something in common. They all adhere to a style guide. Your brand style guide defines what your company’s brand elements are and how they should be applied across marketing materials. This key document helps your company communicate consistent visuals and … [Read more...]
How Customer Personas Help Your Business Grow
Real Estate Rachel. Manager Mark. CEO Cate. Florist Fynn. Whether you are in marketing, sales, products, or services, buyer personas help us all hone in on the ideal customer we’re trying to attract. These semi-fictional representations of your ideal customer are based on market research and real … [Read more...]
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