Because the decisions made in franchises are spread across indivual franchise owners, making marketing plans and optimizing costs can be a little tricky, and certainly different than other organizations. We work with a number of franchises on developing the best marketing plan, reducing costs, and … [Read more...]
5 Reasons Good Customer Service Is Essential for Success
It’s often tempting to skimp on quality customer service in order to cut costs. It often requires hiring extra employees to field questions, creating additional protocols for dealing with customer-related issues, and taking the time to study what, exactly, your customers need in order to have a good … [Read more...]
5 Creative Ways to Use Social Media to Innovate Your Business
These days, it seems like every small business owner uses some form of social media to promote his or her business. But not all of us know how to use social media well, and even those of us who are committed to using social media in innovative ways often get burned out using the same old tactics day … [Read more...]
The Top 5 Unique Trade Show Promos in 2016
Trade shows are an opportunity to not only showcase your company’s latest products, but also meet with other partners in the industry and develop relationships with potential customers. You’ll want to come prepared to connect and advance your business, though, and one of the best ways to do that? … [Read more...]
5 Ways to Retain New Employees | Strategy Safeguard
After hiring new employees, then comes the job of retaining them. After all, a healthy business is one which avoids high turnover by managing its employees in a way that’s both productive for the company and provides satisfaction for employees. Luckily, there are a few tried and true managing … [Read more...]
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