Business Solutions, Services & Supplies
What the Experts Say About Leadership Versus Management Excerpt: A whirlwind tour about an age-old workplace conundrum: leadership vs. managment Sometimes the term ‘leader’ and ‘manager’ are used interchangeably. However, they’re completely different. “The manager does things right; the … [Read more...]
Marketing Essentials for 2020 Excerpt: Way forward for brands’ marketing strategies to win customers in 2020 The year 2019 witnessed some innovative and thought-provoking marketing campaigns. The Sephora’s “We belong to something beautiful” campaign promoting gender diversity and … [Read more...]
Your “new normal” probably feels anything but “normal.” During uncertain times, it’s often the nation’s small businesses that bear the financial brunt of the circumstances. Even in the best of times, with a healthy economy, most small businesses are watching every cent and being as fiscally … [Read more...]
When health emergencies or natural disasters strike, it’s only natural for many small businesses to feel nervous. Anxiety and uncertainty surround these types of unforeseen events. While you may feel that there are many elements out of your control, there are steps you can take to minimize the … [Read more...]
From Nordstrom To Zappos: The 10 Elements Shared By All Great Customer Service Cultures Excerpt: In the time I’ve spent working with or studying those companies with truly outstanding customer service cultures (such as Nordstrom, USAA, Southwest Airlines, The Container Store, Zappos, L.L. Bean, … [Read more...]