Five Universal Truths of Leadership Excerpt: What is it about leadership that makes it feel so unattainable? We chase after leadership as though it were something to be conquered or tamed. Just when we think we have led others fully within our control, a situation arises that demands … [Read more...]
The Power of Gift Certificates for Your Business
There are many ways to get your customers’ attention, but what will motivate them to purchase your products or services? Adding gift certificates to your marketing plan is a powerful way to engage customers and keep them coming back. Gift certificates aren’t just for the holidays; they are one of … [Read more...]
The Definitive Guide to More Productive Meetings
The Definitive Guide to More Productive MeetingsExcerpt: To plenty of people, it’s a workplace morning ritual as common as filling your coffee mug: You sit down at your desk, open your calendar, and feel your heart sink as you realize just how many meetings you have. At least misery loves … [Read more...]
Keep Your Employees And You’ll Keep Your Customers
Keep Your Employees And You'll Keep Your Customers Excerpt: Just as you focus on customer retention, you should focus on employee retention. There is a direct correlation between companies that hold onto their best employees and those that hold onto their best customers. Just look at the lists of … [Read more...]
3 Ways to Create Forever Customers
What could it mean for your business if your clients loved you? Creating loyal customers, Forever Customers, can mean the difference between a successful company and one that wastes time, energy, and money endlessly chasing new prospects. If you want to create Forever Customers, you need to focus on … [Read more...]
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