The Importance of Branding: What Should a Brand Do? Excerpt: What Should a Brand Do? Branding is not just about getting your target market to select you over the competition. It's also about getting your prospects to see you as the sole provider of a solution to their problem or need. In its … [Read more...]
If you want to stay in business, ask this question
Want to Stay Relevant? Ask Yourself This Simple Question: excerpt: What if our company were founded today? With this question you can open up all the relevant topics you need to go through when forming a vision of your company. A vision that will ensure that your company will stay relevant in the … [Read more...]
Effective Ways to Sell More with Invoices
One of the most important financial documents that business owners can perfect is invoices. You already know invoices are necessary for getting paid, but you likely aren’t using them to their full potential. Invoices can be a powerful way to promote and market your business. While a customer is … [Read more...]
The Best Way To Measure Your Personal Brand Success
Keep Track of Your Micro-Wins: The Best Way To Measure Your Personal Brand Success excerpt: Most likely, you’re measuring your success all wrong. If you’re like most business owners you evaluate your success based on one major yardstick—how much money you are making. You’ve got it all … [Read more...]
5 Reasons Why Promo Products Are Essential for Your Business
It doesn’t matter if you are running a small start-up or a large corporation, promotional products are crucial to the success of your marketing efforts. The importance of promo products cannot be overstated. Promotional products offer the lowest cost per impression of any advertising medium, plus … [Read more...]
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