Postcards are an inexpensive, effective form of direct-mail marketing. Customers who receive letters, packages, or even brochures often won’t open them and, instead, throw them straight in the trash. But a postcard will be seen no matter what, and if it catches your customer’s eye, it may also be … [Read more...]
Eighteen Simple Social Skills That Will Make You More Likable
A big part of succeeding in the corporate world is the ability to network, to make friends, and to make others feel comfortable around you. Developing solid social skills may seem like an odd investment, but it's key to success! These simple social skills are small, but can make an ENORMOUS … [Read more...]
Three Hiring Strategies That Can Help You Find More Qualified Candidates
Hiring effective, qualified employees can be challenging. As this business owner points out, employees are your greatest asset. Hiring the right ones can make all the difference. Here are a few strategies that can help you during the hiring process: Excerpt: As a business owner, employees are your … [Read more...]
Five Tips for Designing the Perfect Brochure
Brochures are a cost-effective way to market your business, as well as provide valuable information to potential customers. A well-designed, brochure is portable, succinct, and captivating. But poorly designed brochures can leave potential customers feeling confused and wary about your … [Read more...]
Publishers Aren’t Seeing Revenue From Instagram’s New Ads
Publishers Aren't Seeing Revenue From Instagram’s New Ads: Any media company can set up an advertisement on Instagram's story platform. But is it worth it? It's possible these ads may work in the future, but right now many media companies aren't seeing the returns they'd like. Excerpt: For … [Read more...]
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