Trade shows are an opportunity to not only showcase your company’s latest products, but also meet with other partners in the industry and develop relationships with potential customers. You’ll want to come prepared to connect and advance your business, though, and one of the best ways to do that? … [Read more...]
How Steve Job’s Viewed Marketing
Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world. This video was done on the eve of the launch of the seminal "Think Different" advertising campaign. On this video, Jobs explains: "Marketing is about … [Read more...]
5 Simple Ways for Improving Customer Service
We all know the popular mantra, “The customer is always right!” But how do we know whether our company’s customer service really meets our customer’s needs? Having good customer service can set you apart from your competitors, but sometimes, it’s difficult to know what’s working and what’s not. … [Read more...]
The Milestone Marketing Guidebook
Every business has its milestones along the road to success. An anniversary, a new location opening, hitting a significant sales goal or commemorating the retirement of a founder. Download our Milestone Marketing Guide to learn how to leverage milestones into promotions that will help you … [Read more...]
The Real Cost of Check Fraud
It’s a fact of life in today’s high-tech society: The very technology that makes our lives simpler also puts us at risk for unauthorized access, duplication, hacking and fraud. And if you are a business owner, it’s becoming increasingly clear that you’re even more at risk than the average … [Read more...]