A custom logo design not only helps your business become more recognizable, but it also establishes credibility with potential customers. Learn how following these 3 elements to a professional logo design come together to provide a visual experience that sets your business apart from the … [Read more...]
Considering Colors for Your Logo
In the world of marketing, color is a key consideration for all visual materials. Corporate marketers spend thousands of hours and millions of dollars evaluating the psychology of color and marketing, for everything from the order buttons on the company’s website to the card stock for … [Read more...]
The Importance of a Style Guide for your Brand
Consistent, recognizable brands have something in common. They all adhere to a style guide. Your brand style guide defines what your company’s brand elements are and how they should be applied across marketing materials. This key document helps your company communicate consistent visuals and … [Read more...]