Every business is always on the lookout for fresh ways to bring in new customers and retain loyal ones. And these days, there are hundreds of marketing tools available. With the advent of social media and the increase in technology, it’s easy to think the best marketing campaigns revolve around … [Read more...]
What Is OmniChannel (And Why Should You Care)?
The newest buzzword in sales and marketing circles is OmniChannel. But what, exactly, is OmniChannel? There are a lot of conflicting definitions on the Internet. That’s why we’ve broken down what OmniChannel really is, as well as taken a look at why it might matter to you. What is … [Read more...]
The 5 Worst Pieces of Networking Advice — And What to Do Instead
Don't put your foot in your mouth when you're at a networking event. By following this advice, you're sure to not only make it through your next business event -- you'll wow all the people there. Still not sure your networking practices are going okay? We can help! At Safeguard, we offer a variety … [Read more...]
5 Reasons You Should Use Crowdsourcing to Innovate
While a number of large corporations use crowdsourcing to innovate, many business leaders remain wary of its ability to generate new ideas. This is usually because either the process as a whole seems daunting or the leaders don’t trust the results. Yet, there are significant reasons to consider … [Read more...]
5 Tips for Taking Your Business International
Thinking about taking your business international business? Here are five tips for making the transition smooth, including getting to know the market, making solid connections within your network, and not being afraid to try something new. Want additional help making this transition? Don't hesitate … [Read more...]
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