Safeguard Consultant Digital Marketing Network
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How is the coronavirus impacting your small business? In response to the ongoing pandemic, the House of Representatives passed the Families First Coronavirus Response Act, also known as the coronavirus bill. This legislation provides financial assistance to businesses impacted by the … [Read more...]
What the Experts Say About Leadership Versus Management Excerpt: A whirlwind tour about an age-old workplace conundrum ometimes the term ‘leader’ and ‘manager’ are used interchangeably. However, they’re completely different. “The manager does things right; the leader does the right thing.” … [Read more...]
Marketing Essentials for 2020 Excerpt: Way forward for brands’ marketing strategies to win customers in 2020 The year 2019 witnessed some innovative and thought-provoking marketing campaigns. The Sephora’s “We belong to something beautiful” campaign promoting gender diversity and … [Read more...]
Your “new normal” probably feels anything but “normal.” During uncertain times, it’s often the nation’s small businesses that bear the financial brunt of the circumstances. Even in the best of times, with a healthy economy, most small businesses are watching every cent and being as fiscally … [Read more...]
When health emergencies or natural disasters strike, it’s only natural for many small businesses to feel nervous. Anxiety and uncertainty surround these types of unforeseen events. While you may feel that there are many elements out of your control, there are steps you can take to minimize the … [Read more...]