Business Solutions, Services & Supplies
Car buyer expectations are changing, with consumers valuing experiences that are more personalized and convenient. Speed, ease of use, and convenience are all valued traits associated with online buying while viewing the vehicle in person, and taking it for a test drive remain key reasons for … [Read more...]
Online reviews are an essential component for building trust with consumers. While businesses may wish for only good reviews, the reality is that every automotive business will at some point have to have to deal with a negative review. As frustrating as the situation is, responding to negative … [Read more...]
The print industry and the automotive industry share a key commonality, they both excel at innovation. Linking print and digital experiences together, interactive print is the evolution of print media. Capturing your customers' attention is one thing, but finding a way to keep it is another. … [Read more...]
Is the desire to stay home here to stay? The pandemic and lockdowns were the catalysts that forced a large percentage of the population to do more from home than ever before. People were not only working from home; they were also shopping, exercising, eating, and consuming their entertainment from … [Read more...]
Marketing electric vehicles continues to accelerate, with automakers across the globe looking to increase fleet electrification. Almost every major car manufacturer, including Ford, General Motors, Honda, BMW, Volkswagen, and Hyundai, has announced detailed plans for electric-vehicle adoption. The … [Read more...]