Most businesses don’t have the luxury to waste resources. With business leaders facing continued economic uncertainty due to inflation and a tight job market, they need to find ways to make every minute and every dollar count. Productivity plays a key role in the profitability, competitiveness, and … [Read more...]
Benefits of a Virtual Showroom
Prior to 2020, the overwhelming majority of trade shows, conferences, and industry events were held in person, with virtual conferences being relatively uncommon. But then the pandemic and subsequent lockdowns forced businesses to pivot and embrace new ways of conducting business. Companies … [Read more...]
What is Interactive Print, and How Can I Leverage it For My Automotive Dealership?
The print industry and the automotive industry share a key commonality, they both excel at innovation. Linking print and digital experiences together, interactive print is the evolution of print media. Capturing your customers' attention is one thing, but finding a way to keep it is another. … [Read more...]
Marketing Essentials for 2020
Marketing Essentials for 2020 Excerpt: Way forward for brands’ marketing strategies to win customers in 2020 The year 2019 witnessed some innovative and thought-provoking marketing campaigns. The Sephora’s “We belong to something beautiful” campaign promoting gender diversity and … [Read more...]
3 Ways to Help CPAs Attract New Clients on LinkedIn
If you have been ignoring your digital footprint, thinking it wouldn’t affect your real-world interactions, it’s time to make a change. Your digital presence has an effect on your career and your business, and whether that effect is positive or negative is up to you. For B2B companies, such as … [Read more...]
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