Whether you are running a small start-up or a large corporation, custom swag can be a fantastic marketing tool for companies.
According to ASI (Advertising Specialty Institute), promotional products are cheaper than nearly any other advertising medium. Plus, they provide name exposure that can last for months or years, with 85% of consumers remembering the brands that gave them swag and most people keeping promotional products for an average of eight months.
Custom promotional products are a great way to gain attention, and customers are generally more likely to remember companies that give them gifts.
The more someone uses an item, the more your brand name or logo is seen. When someone uses these items around other people, such as in an office environment or out in public, they have the potential for an even greater reach.
How to create your own custom swag?
Unique promotional items can help your company achieve long-lasting attention. Designed to delight customers, these promotional goods are also often useful, practical, and functional items. Your Safeguard Advisor can help you create custom swag unique to your brand.
Discover five must-have custom swag items that will help your business see the most significant brand impact.
5 Must-Have Custom Swag Items
Custom drinkware options represent a useful giveaway item people will see nearly daily. It’s always lovely to have something on hand to grab a drink on the go, and customized stainless steel water bottles have moved up to the top of the current accessory style.
A trendy item that makes them a prized gift for customers, staff, and prospects, stainless steel travel tumblers are long-lasting, upscale custom swag items that are incredibly durable, practical, and great for people on the go. Practically everyone can benefit from useful customized metal water bottles. Your logo on the water bottle will ensure your business stays on your audience’s radar.
#2. Tote Bag
From daily errands to special events, a reusable tote bag is convenient for carrying extra or unexpected items. Guaranteed to get used, and to get used out in public, one of the hottest items in promotional products is the reusable shopping bag.
Tote bags are one of the most practical promotional products for companies to hand out. Your customers or employees can hit the corner grocery, bookstore, beach, or pool party with all their gear in a handy and functional reusable bag.
When someone carries a custom tote bag with your company’s name or logo, it’s like having a portable billboard out walking around, and they can last for years.
A company can choose from several types of tote bags and other reusable bags, with customization such as a brand name, logo, or message. You can design a unique bag that makes a strong statement about your company’s identity.
#3. Portable Charger
Keep customers and employees fully charged with customer power banks and chargers. Branded with your company logo, a wireless charger is a brilliant idea for bringing attention to your company’s name.
Appealing to a wide range of demographics, everyone knows a backup charger is a good idea, but only some have one, making this a promotional item that is bound to delight. Customers and employees will value such a practical product that allows them to enjoy fully charged electrical gadgets at all times.
#4. Custom Clothing
Customers love unique and personalized clothing, so you can never go wrong with gifting apparel.
Tried and true classic custom-branded T-shirts are one of the most popular swag options because they work for practically everyone. Most T-shirts are available in multiple colors and sizes and provide various customization options to display your company name or logo.
In addition, you can also choose to print other promotional designs, such as slogans or unique hashtags. Employees and customers can wear their shirts while out and about, going to the grocery store, the bank, or running errands, bringing additional attention to your brand.
#5. Writing Instrument
No must-have list would be complete without custom promotional writing instruments.
Promotional pens are a perennial favorite as they offer functionality and carry a marketing message. Ideal for long-term marketing, personalized pens are generally inexpensive and can often generate over 3,000 impressions throughout their lifetime.
With various stylish, affordable, and long-lasting promotional items, your Safeguard Advisor can help you pick the right custom swag items for your business. Contact us today to get started.
- Unique custom swag items can help your company achieve long-lasting attention.
- For the highest impact, choose custom swag products that are unique and useful.
- The five must-have custom swag items to help your business see the most significant rewards include drinkware, tote bags, chargers, clothing, and writing instruments.
- With various stylish, affordable, and long-lasting promotional items, your Safeguard Advisor can help you pick the right custom swag items for your business.