Running a successful automotive dealership isn’t always about offering the best car deals. Instead, growing your car dealership requires a complex set of skills. Particularly in the last few years, dealerships have had to become more creative to keep those sales numbers up and keep customers … [Read more...]
How Fixed Ops Can Enhance Profitability & Sustainability for Your Automotive Dealership
Car dealerships are complex businesses relying on two key profit areas: variable and fixed ops. Variable operations usually refer to car sales, which typically have a lot of volatile variables. On the other hand, fixed operations, an industry term for the parts and service departments, are much … [Read more...]
3 Marketing Strategies for Auto Dealers
Competition for a car buyer's attention is intensifying, and dealers need innovative marketing strategies to help them stay competitive. Being customer-centered and focusing on auto marketing strategies such as email marketing, social media, and promotional products can help ensure auto dealers are … [Read more...]
Car Demand is Likely to Increase in 2023: But Can Supply Chain Catch Up?
Auto supply chains are globally complex, and disruptions to the supply chain have resulted in significant hardships within the automotive sector. Many auto dealers and repair shops have felt the substantial effects of the vehicle parts shortage and lack of new inventory. With nearly every automaker … [Read more...]