Is it time for a brand reboot? A critical component of your business, branding is what your business needs to break through the clutter of a crowded marketplace and grab your customer's attention. Acting as the persona of your company and forming the cornerstone of your marketing efforts, your brand … [Read more...]
2021 Holiday Season Planning Starts Now
Rewards and recognition let your employees feel valued for their work and signify that you appreciate their efforts. Everyone has gone through a tremendous amount of disruption recently, and it’s more important than ever to show employees and customers gratitude. This year, the right gift might go … [Read more...]
A Guide to Delivering Bad News to Customers
Communicating with customers is generally viewed to be a positive experience. As a business, it’s essential for you to listen to customers and build relationships with them. However, any time that you have customers, you will occasionally receive complaints or have to deal with delivering bad … [Read more...]
4 Ways to Improve Communication With Your Customers
4 Ways to Improve Communication With Your Customers Excerpt: Trust in U.S.-based companies is now at 64%, up from 50% in 2018, according to the Edelman Trust Barometer. As companies struggle with customer satisfaction and loyalty, they need to make changes to restore faith in business, which … [Read more...]
10 Communication Patterns Used by Great Leaders
10 Communication Patterns Used by Great Leaders Excerpt: The skill of bringing others along with you, managing difficult situations, and expressing yourself clearly can take a lifetime to master. Communication goes far beyond ‘choosing the right words’. It involves understanding your audience, … [Read more...]